Good Saturday morning. Here are some longer-form reads for your weekend reading pleasure:

  • Bubble, Bubble, Toil and Trouble: The Costs and Benefits of Market Timing (Musings on Markets)
  • The Zen of Gen X: How We Went From Jaded to Sated (The Weeklings)
  • Only Apple (Daring Fireball) see also Tim Cook, Making Apple His Own (NY Times)
  • The House of Mondavi: How an American Wine Empire Was Born (Longreads)
  • A Rare Peek Inside Amazon's Massive Wish-Fulfilling Machine (Wired)
  • How a Lawsuit Over Hot Coffee Helped Erode the 7th Amendment (Priceonomics)
  • Artificial Intelligence Raises New Hope for Cancer Patients (Re/Code) see also Killing a Patient to Save His Life (NY Times)
  • Life Without Sleep (Aeon)
  • Huh? How a Science Experiment Led to Sexual Encounters Between a Woman and Dolphin (The Wire) see also The Dolphin Who Loved Me (The Guardian)
  • World Cup's World's Ball (NY Times)

What's up for the weekend?

Rallies That Followed Massive Bear Markets


This column does not necessarily reflect the opinion of Bloomberg View's editorial board or Bloomberg LP, its owners and investors.

To contact the author on this story:
Barry L Ritholtz at